Stephen Diedrich

I help you clarify your position and create the systems to support it.

I am a brand strategist and consultant for when you’re at an inflection point and need help turning ambiguity into clear perspective and action.

Who I work with

I work with people and brands in tech, media, and art. To date my clients have been founders, operators, artists, and media personalities.

When to work with me
Pivoting or entering a new market
An outside perspective that can understand your story, market context, and translate that into action toward your goals.
Accelerating into an existing market
Due to new financing or demand, you need another level of structure and systems that support your way of working and your goals.
Services
Communication

Words have meaning. The ones you use create the associations others make. Let’s select the language that makes the right connection between your vision and your audience.

Position · Messaging · Copywriting

Go-to-market activation

The plan and tools that turn intent into activity. We select the right tools based on your goals, budget, and technical appetite. This can be as simple as a lead list and talking points, or an AI-powered marketing engine.

Strategy · Plans · Tools · Execution

Creating systems

Order, process, and playbooks that let you multiply your efforts. Whether you’re expanding the team or plugging in agents.

Playbooks · Data cleanup · AI engine set up

Experience
Business development
10 years across sales, marketing, and partnerships at Google and YouTube Fashion.
0 to 1 launches
Launched teams and programs from 0 to 1 both within companies and independently, resulting in 300 new partners in 90 days.
Special projects
Led relationships and created custom programs for Nike, LVMH, Estée Lauder, and more.
Operational excellence
Helped clients grow revenue 34% in 78 days through systems and process alone, no additional marketing spend.
Google
YouTube
Nike
LVMH
Ian Charms
Contact